To get good visitors navigation, it is important to optimize internal and external oubound links. Use good anchor text to get link from other sites. Use exact keyword in anchor text to get more clicks. A good & clean Internal Link Structure with proper use of anchor text will definitely help the site look better. Instead of using “click here” as anchor text you can use the related keyword related to the content. If your site is in CMS then you can use permalinks because it takes title as link and its seo friendly.
Filed under: SEO, link optimization | Tagged: link optimization
